IBM has announced a partnership with OpenAI to bring the AI company's models and tools to a wider pool of enterprise customers, as competition for corporate AI spending intensifies and both companies seek to strengthen their positions in the market.

The deal, terms of which were not disclosed, comes less than a year after IBM announced a similar alliance with Anthropic. OpenAI and IBM will jointly market AI offerings and develop industry-specific solutions for sectors including financial services, government, telecommunications, and retail.

IBM will establish a dedicated OpenAI practice within IBM Consulting and train and certify tens of thousands of consultants on OpenAI's technologies, primarily through retraining existing employees, over the next several months. The training will focus on OpenAI's Codex, API, cybersecurity, and consultative solution credentials.

IBM said it would integrate OpenAI's latest models, including GPT-5.6, Codex, and ChatGPT Work, into IBM Consulting Advantage, its AI platform for consultants. The partnership also expands a narrower cybersecurity-focused collaboration announced in June.

The deal is part of a broader strategy from OpenAI to grow its enterprise business through global consulting partners, having previously announced partnerships with Infosys and Tata Consultancy Services.