Persona has officially opened its newly relocated 6,000 sq ft Gulshan 2 branch at Hosna Center – IPDC Building, 5th Floor, 106 Gulshan Avenue, says a press release.
According to the press release, the upgraded outlet brings a refreshed look and a luxurious environment designed to meet international beauty and salon standards.
The new space has been thoughtfully crafted to enhance comfort, convenience, and the overall client experience—reflecting Persona’s ongoing commitment to premium service for its longstanding and ever-growing clientele.
Miss Universe Bangladesh 2024, Aniqa Alam, alongside Kaniz Almas Khan, CEO & managing director of Persona, inaugurated the opening ceremony.
Persona senior director Runu Mosharraf and other board members were also present.
Distinguished guests, celebrities, journalists, and Persona’s dedicated employees attended the event.
Aniqa Alam expressed her admiration for Persona’s ongoing innovation and leadership in the beauty industry, saying
‘Persona has been a trusted name in beauty care for decades, and it’s inspiring to see how the brand continues to evolve with such passion and purpose. This new outlet reflects Persona’s dedication to elevating the client experience and setting new benchmarks in the industry. I am honored to be part of this milestone and confident that clients will love the environment and world-class service it offers,’ she said.
During the ceremony, Kaniz Almas Khan conveyed her gratitude and elaborated on the vision behind the relocation and stated, ‘Our clients are our greatest strength. Their trust has shaped Persona into what it is today. While our previous location served us well, we recognised certain limitations that hindered us from delivering the level of service we aspire to. With this new outlet—equipped with advanced facilities—we aim to offer greater comfort, easier accessibility, and a truly relaxing experience.’
Shaon Tanvir, business development director of Persona, also shared his remarks on the brand’s continued evolution. She said, ‘This new outlet reflects our continuous commitment to appreciating and uplifting our clients. Their trust has always inspired us to innovate and expand our services. With this refreshed space, we aim to enhance the overall experience while ensuring that our most popular and signature services remain available, just as our clients prefer.’
For the past 25 years, Persona has been a pioneer in Bangladesh’s beauty industry, serving generations of beauty-conscious clients with expertise and consistency. The brand currently operates 14 outlets nationwide, including branches in Dhanmondi, Mirpur, Uttara, Gulshan-1, Gulshan-2, Banani, Wari, Kakrail, as well as locations in Chittagong and Sylhet.
Persona employs and trains its staff internally to maintain top-tier service quality.
The company now boasts a workforce of over 2,000 employees and has actively created employment opportunities for underprivileged communities in marginalised regions of the country.
