SRL Group announced key strategic developments that reinforce its commitment to business expansion and market leadership in Bangladesh.

AMH Enterprise, a concern of SRL Group, has officially entered into a distribution agreement with GDL (Grameen Distribution Limited) to undertake the nationwide distribution of the internationally recognized product Ipro Mobile Brand, initially they are starting with 2G and will be working with smartphones soon.

This partnership represents a significant step toward strengthening SRL Group’s international collaboration and expanding its diversified product portfolio within the local market.

In another major development, Shabab Ribab Trading Limited (SRTL), also a concern of SRL Group, has been signed as the exclusive national distributor of Pluzz mobile brand (a concern of BWG-China renowned company) in Bangladesh, where Pluzz is working on 17 other countries.

SRL is the first company who have brought Pluzz in Bangladesh as a national distributor.

The official market introduction of Pluzz 4G devices is scheduled soon, marking SRL Group’s strategic entry into the country’s rapidly growing 4G mobile segment.

Commenting on these developments, Md Ajmain Mehnud Hossain, managing director of SRL Group and proprietor of its concerns, stated that detailed business planning, operational strategies, and market execution plans will be discussed in upcoming sessions to ensure sustainable growth and long-term value creation.

These initiatives highlight SRL Group’s continued focus on innovation, strategic partnerships, and delivering quality international products to consumers across Bangladesh.