Revora, formerly known as MyAlice, has secured $2 million in seed funding to build what it describes as an AI operating platform for online merchants. 

The round was co-led by i2i Ventures and Oraseya Capital, with participation from Anchorless Bangladesh, Conjunction Capital, F6 Ventures, Hi2 Global, Orbit Startups, and several angel investors, the company announced today.

According to Revora, its AI agents operate across messaging channels such as WhatsApp and Instagram, as well as on brands' own websites. The agents handle product recommendations, cart recovery, and payment collection within conversations. The agents convert each merchant's product catalogue into structured data, aiming to make it discoverable by AI-powered search and shopping tools. 

Revora says it is active in more than 21 countries, but its fastest growth has been in Saudi Arabia and the Gulf Cooperation Council region. The new funding will primarily be used to expand its Saudi operations and invest in product development, says the company.

The company was co-founded by Shuvo Rahman, who previously built and sold the agritech startup iFarmer, and Daniyal Baig, a former chief operating officer at Forbes Middle East.